Things to Know Before Hiring a Website Design Company in Malaysia for Ecommerce and Online Business. Do you really need a website design company in Malaysia for your ecommerce and online business projects? First get to know what a website is. Most people know what a website is. It is different than a blog. A website is an effective marketing tool that often requires a website design company like Autosoft, hosting and domain name. Meanwhile, a blog mostly managed by an individual and it is hosted for free by some hosting company such as Blogger. Why does your business need a website?
One of the main reasons is that most customers are online nowadays, either mobile or desktop. According to statistics, 89% of the customers expect a business to have a website. So, it is a matter of trust and reputation. A website for your business gives you credibility and can boost your sales.
With a website, you can display your services, goods and make online sales. You can make video promotions from your website or use content marketing to build a fanbase. It so much similar to a blog, but you will have a higher reputation. Furthermore, you can collect database (emails) of your customers or potential customers. A website can help you track your site visitors and can link your business social media from the website.
Marketing nowadays is tougher. You can use Search Engine Optimization (SEO) which listed your company higher in the search engine such as Google and Bing. Plus, hiring a website design company in Malaysia like Autosoft to develop a good and responsive website is cost effective. Only invest once, and the recurring cost is lower compared to other marketing tools such as FB ads, LinkedIn ads, and Google ads. Good and responsive websites are often optimized for mobile users. According to online shopping platforms, mobile users play a huge role in their profit making.
Is Website Necessary for Online Business?
Thinking of expanding your business and don’t know which road to take? Well, it’s about time you should consider going online to flourish your business. How will it help you in the long run? What will be the pros and cons of showcasing your “WORK” to the cyber world? What things will you require to achieve your big dream? So here are the reasons why you should really consider putting your business online.
Shopping now has a new definition. Many people usually seek recommendations from peers and do online research before purchasing anything. So, having a website for your business usually, put you in a pool of “possible selection” probability zone. It increases your chances of getting attention from potential customers because they usually go straight to the brand’s website for more information. So, if you’re there, you don’t need to do much. Your website will take care of it.
2.REVIEWS DO MATTER.
Almost 90% of the brand’s websites have a review section. Why is it so important? Because customers want to know about the outcomes of your product and what existing customers have to say. It is a very substantial way to grow your business and to attract clients. Reviews or testimonials reflects your brand’s reputation which is of utmost importance since no one wants to shop with their eyes closed and if you’re not visible in the virtual world you will be considered invisible in the real world.
3.BE ONLINE BE POPULAR.
Popularity does count in the business world. The more popular you are, the more possibilities you will have to expand your business through many likely sources. It also helps you in maintaining your reputation in the business world. A website is a prominent way to get way ahead of your competitors. It reflects your vision and mission and your business goals along with it, your value in the market.
4.SPEND LESS EARN MORE.
Every business requires investment. It has always been the main principle of any business to earn more than to spend. A website can save you a lot of money also. You can put your whole business online on it without going through a series of hectic processes. Nowadays, it is preferable to have it online rather than in physical. A website doesn’t cost you a fortune. A simple design can go a long way and you can even upgrade to a better version after gaining popularity in the market. Special designs are also available according to the need and type of business which can really help in capturing the attention of the potential clients.
5.ATTENDANCE CHECK IN GOOGLE.
Almost every other consumer search for best options before selecting one. The search engines also increase your chances of showing up in the search results only if you have a website. The chance can also be increased with the help of Search Engine Optimization (SEO) which can improve your website’s visibility.
The Future of Online Shopping
The future of online shopping seems bright. With the higher cost of living in Malaysia, people are looking for a cheaper way for shopping. This includes reducing fuel consumption, expenses, and time consumption. According to Ipay88, about 70% of Malaysian online shoppers shop during working hours. According to McKinsey, Japanese consumers are shifting towards online shopping and increasingly resemble their Western peers.
The recent announcement by Adidas that it will be closing several of its stores to focus more on its online sales. According to the CEO of Adidas, the in-store sales are failing due to a growing number of retailers shifting their focus to e-commerce. Furthermore, Rorsted mentioned that Adidas website is the most important store it has in the world. It is not compulsory for every business to advertise using a website. But, a website is a very effective medium to represent a company, business and, brand online, and as a communication tool. According to statistics, 89% of the customers expect a business to have a website. So, it is a matter of trust and reputation. A website for your business gives you credibility and can boost your sales using reviews. Last but not least, prepare your business towards what analysts are calling as “retail apocalypse,” where in-store sales are failing while the e-commerce is growing.
Now its Time to Learn More about Website
Website Types and Purposes / Website Categories
Website is a common word in todays’ online world. There are many types of websites. Did you know?
Blog Vs. Website
Some people said, “all blogs are websites but not all websites are blogs”. Let us see what the differences.
- Used by a blogger to make use of a chronological listing of blog posts
- Don’t have to design from scratch, use blog provider such as BlogSpot, Blogger, WordPress, etc.
- Content focused that need to be updated from time to time.
- Not formal.
- Free blog service is good enough.
- A website is developed by a website developer.
- Online portal with the homepage for browsing other pages
- Need to be designed carefully.
- A website represents a business online identity to display services, products, testimonial, portfolio and contact form.
- Required for business.
- Users often need to use paid domain name and hosting.
- A free website/hosting/domain is not good enough for business
Business website often used to represent a company, business and, brand online. It is one of the common use of a website.
This website is a platform that allows e-commerce or online commerce. It accepts online payment and sometimes provides vendor to vendor trading platform. Examples are Lazada, Rakuten and 11 Street.
Photo/Video Sharing Website
These kinds of websites are very common nowadays. Examples are Dreamstime, Pexels and YouTube.
Facebook and LinkedIn. The example is enough.
Allow users to post online and share content. An example is Wikipedia.
So now, I`m sure you know which website is suitable for you and your business.
Other Benefits: Connecting and Managing Customer Relations
A finely designed website has several advantages including user experience and SEO. Besides, the website design can be optimized for customer relationship management as well. It will increase customer participation and trust in your brand. There are 6 methods that I list here:
The contact forms are still being used by some websites to get feedback from the visitors. Usually, the feedback will be sent through email to the website administrator.
2.Chat with WhatsApp
Some websites are using the chat with WhatsApp to connect with the website visitor.
3.Chat with Facebook
There is some website that uses the Facebook page as the medium of chatting with the visitor. Some of the live chat use Facebook messenger.
4.Email subscription form
A website that depends on content marketing usually uses the subscription form to collect the visitor`s details and store it in the database. The form can collect subscriber’s email, age, name, address, phone number, company name and other details. Then, the automated email marketing platform such as Mailchimp can be used to send contents through email to the subscribers. According to research, email marketing is now one of the most efficient ways to close sales and get returning customers.
A website administrator can also connect and chat with the visitors through the blog comment section.
Thing to beware of: Website design company in Malaysia that scams
My client had asked me this question, how to spot a real or scam website developer? A scam website design company in Malaysia won`t go as far as having these:
- Own company website
- A legally registered company
- Updated blog contents
- Client portfolios
- Customer testimonial
- Company letterhead
If you are being extra cautious, you can test the developer by asking some technical questions and spot any mismatch between the answers. A professional Website Design Company in Malaysia always has the same answer for the same questions. Another important thing is to check whether the person or number you are contacting is the official number on the company website. Scammers often pretend to be one of the company representatives. Therefore, make sure the person you contact is the right person. So, you can take these precautions:
- Make proper planning.
- Make sure the price offered is not too low.
- Ask a lot of questions
- Ask to see portfolios
- Check the contact number on its official website
- Check the company registration number
- Google and do some research about the company.
- Understand about a website before contacting the Website Design Company in Malaysia.
If you are looking for Website Design Company in Malaysia, look no further. Contact us at Autosoft to handle everything for you. We are local and widely known for:
- Website design company Malaysia
- Website design company Perak
- Website design company Kuala Lumpur
- Website design company Penang